What's the best broadband deal for July 2022?
For the week beginning the 27th of June 2022, our favourite broadband deal is:
- 67Mb average speed
- £22/month for 24 months
- £0 setup
- Free gift: £60 gift card of your choice (Amazon, Tesco, or M&S)
- Effective monthly cost: £19.50
- Offer ends 17th of July 2022
Deals change all the time, so check back regularly if you don't see something you like right now.
Of course, everyone has different requirements, and what's best for one person may not suit another. So how do you go about finding the best internet deal for you? Read on to learn how to compare broadband and pick the best deal.
Why compare deals with Broadband Genie?
With so many options out there, why should you choose Broadband Genie for your next broadband deal?
- Amazing exclusive deals: At any given time, you'll be able to find deals on Broadband Genie that you won't find anywhere else. Never buy without checking us first!
- We do broadband: We love broadband! We are unashamedly nerdy broadband specialists. So, if you want advice on the best deal, broadband tech help, or guides for getting the most out of the internet, you can trust the experts at Broadband Genie.
- We love our customers: Whether it's getting great deals, helping users claim a voucher, or making things simple with our voucher tracker, we like to go the extra mile to make your switch that little bit better.
- Our customers love us: We're proud to be rated 4.7 ('Excellent') on Trustpilot! We think this makes us the UK's best-rated broadband comparison site. When it comes to broadband, you can certainly trust us.
What type of broadband deal can I get?
There are various types of home broadband, and which one you choose will determine the speed, cost, and choice of providers.
ADSL, sometimes called standard broadband, is the most widely available and cheapest type of broadband technology.
It uses the Openreach (BT line) telephone network so almost all homes can get access to this service.
ADSL offers speeds averaging around 10Mb, which is suitable for individuals or small households but relatively slow by modern standards.
Learn more: Guide to ADSL
Fibre optic broadband
Broadband using fibre optic cables is much quicker than ADSL.
Most of the cheapest superfast fibre services have an average speed of around 35Mb, which is more than three times as fast as the average speed of an ADSL connection. But many homes will have access to speeds of around 65Mb, and a growing number can now get fibre broadband deals with speeds in excess of 100Mb.
However, coverage of fibre optic internet is more limited than ADSL and as such slightly fewer homes will be able to get this service, though it is still available to the majority of premises across the UK.
Full-fibre broadband, or Fibre To The Premises (FTTP), offers even faster speeds because the fibre cables run right into your home.
With standard fibre connections (known as Fibre To The Cabinet or FTTC) the fibre lines only run as far as the exchange (those green boxes you see dotted about streets). The signal arrives at your property down copper telephone wires.
With FTTP, the entire journey is on fibre cables and so your internet connection is much faster.
Virgin Media broadband
Virgin Media operates a national network separate from the Openreach telephone lines used by almost all other ISPs.
It is much faster than many other providers, with speeds now reaching up to 1.1Gb (gigabits per second). Virgin can also offer broadband without a phone line and broadband and TV.
But not everyone can get Virgin; at present, around 53% of premises are covered by the Virgin Media fibre network.
Learn more: Can I get Virgin Media broadband?
Alternatives to home broadband
Can’t get regular broadband, or can’t find something that fits your needs? There are other services outside the mainstream options.
However, you must be able to get a strong signal to receive a fast connection, and if you can’t get a package intended for home use, you’ll find that it ends up being a lot more expensive and restrictive than regular home broadband.
Satellite broadband can work anywhere in the UK, making it valuable in rural areas where no other service is available.
But satellite broadband can be expensive, often has data limits, and suffers from very high latency. It’s a great last resort, but not worth considering if there’s an alternative.
Fixed Wireless Access
Fixed Wireless Access (FWA) uses long-range wireless transmissions to provide broadband without fixed lines.
Wireless broadband can be reasonably fast and affordable, but it is a niche service and only offered by a handful of providers in specific locations.
What providers are listed on Broadband Genie?
Broadband Genie lists deals from some of the best broadband providers in the UK as part of our unbiased broadband comparison service.
Compare broadband with us, and you’ll find offers from the following ISPs:
We list all major UK broadband providers, but also loads of the smaller ones too. In addition to the providers above, you can find Cuckoo, DST, Shell, Gigaclear, Hyperoptic, and more on Broadband Genie.
Who's the best broadband provider?
This is a very subjective question because it does depend on what you're looking for. However, we have a few resources that can help with this question:
- Our own broadband survey. We run this annually, polling the UK public and asking them to rate their provider. Last time, Zen came out on top.
- Check out our broadband reviews. In these, which combine user feedback and our editor's thoughts, Cuckoo, Plusnet, Vodafone, TalkTalk and EE all score more than 4/5.
How to choose the right broadband package
But we're here to help. Below you'll find all the key considerations you'll need to make in getting a broadband package and some advice on how to go about getting the right option for you.
Comparing broadband: Speed
What broadband speed should I get?
Broadband speed is measured in megabits per second (Mbps or Mb) or if you're lucky, gigabits per second (Gbps or Gb).
This number represents how fast you can transfer data. The bigger the number, the faster the broadband service.
Faster speeds allow you to download files quicker, stream higher resolution video, and enable more people to share the connection.
But what broadband speed is right for you? As a general rule, we recommend the following:
- ADSL/Standard Broadband (~10Mb): Suitable for an individual device streaming Netflix, gaming, and video-calling, or a couple of light users browsing the web and social media.
- Fibre (~35Mb): 'Superfast' fibre suitable for two people or devices doing high-usage activities at the same time.
- Faster Fibre (50-70 Mb): Fast broadband suitable for 3-5 person households with a similar number of devices streaming/gaming/video calling.
- Ultrafast/FTTP (100Mb+): Suitable for the heaviest users with many devices using the connection at once.
When comparing broadband deals you'll find the focus is on download speed. This affects how quickly data is sent to your devices and is important because most of our online activities involve lots of downloading.
The upload speed — the rate at which your broadband can send data — is usually much slower than the download speed.
For most homes, this doesn't matter too much. But it could be important if you frequently use you broadband for anything that involves transferring information out to the internet, such as live streaming, sending large files, and playing online games.
What are average speeds?
Broadband speeds are advertised with average speeds, which are the download rates achieved by 50% of a provider's customers during peak times (8-10pm).
What can impact my broadband speed?
If your download speeds are slower than expected, there might be a number of reasons.
There may be too many devices using it in the property, there may be a network error, or you may simply be too far from your router.
If you'd like to find out what's wrong and speed up your broadband - check out our guide to troubleshooting your connection.
Can I complain if my broadband is slow?
If your broadband speed is much slower than estimated, then you should contact the provider. They will have to investigate the problem and attempt to fix it.
If they are unable to remedy the situation, you may have grounds for cancelling the contract without penalty. However, the speed will need to be significantly slower than quoted.
Some providers are signatories to the Ofcom broadband speed code of practice, which gives you additional rights. If your provider has signed onto this, and it is unable to deliver the speed you expected, you can cancel for free or move onto a cheaper deal.
What's my current internet speed?
Working out your current speed is easy: use our broadband speed test!
When testing your speed you should shut down other devices and software and connect to your router with a network cable. If that's not possible, sit as close as you can to get a strong Wi-Fi signal.
Comparing broadband: Price and value
When it comes to comparing broadband, the monthly fee is probably your best indicator of value. However, there are a few other costs worth considering to help you get the best deal.
Reward cards and free gifts
Free gifts with broadband are relatively common. In the past, you could find TVs, games consoles, laptops and all sorts of other gear offered as a free gift. Nowadays free gifts are mostly limited to gift vouchers and pre-paid debit cards (reward cards).
A further thing to consider is the money you pay upfront. This is usually minimal, however, if you need a line installed, the costs may be higher.
Find out more on our broadband with no upfront costs page.
Effective monthly cost
Check the offer details on any of our deals and you'll see that we add up the value of free gifts and deduct the cost of upfront fees to display the 'effective monthly cost'.
This helps you compare deals by showing the overall cost of a package when all factors are taken into account.
But remember, the cheapest broadband doesn't always make for the best deal. You definitely should consider the speed, and extra features, too, it's not all about price!
Broadband for people on low income
If you are receiving Universal Credit or other benefits, you may well be able to get a broadband deal with a lower monthly bill.
Check out our broadband on benefits guide for more information.
Broadband for people with bad credit
A poor credit rating shouldn't stop you from getting broadband. Providers such as Plusnet, NOW, and DST all offer no-credit-check broadband.
Other providers will often look for ways to supply you, too. Read more on our no-credit-check page.
Comparing broadband: What bundle deals are available?
Bundling your broadband up with another service can also save money and simplify your bill payments. But what kind of broadband bundle deals are available, and should you choose one?
In terms of bundles, you generally have the following options:
- Broadband only: Broadband service with no add ons. Some of these deals do not require a phone line.
- Broadband and home phone: Get free calls packages (i.e. free evening/weekend/anytime calls) with broadband. Available from most broadband providers.
- Broadband and TV deals: Get TV packages with your broadband. Available from BT, Sky, NOW, TalkTalk, Virgin, and EE.
- Broadband, TV, and phone: Get both of the above with your broadband package.
You can also get mobile phone and/or SIM-only deals as part of your bundle, too.
Is it cheaper to get a bundle?
It quite often is, but there are occasions where getting the services separately is a bonus. Some bundles can be quite expensive so it's definitely worth taking your time to compare the cost of separate services versus a bundle.
Should I get a bundle?
This question largely comes down to whether or not you need the extras (phone, TV etc.) you get in the package.
Do you need TV, have you got a specific channel in mind, or could you save money with Freeview? Do you need a free calls package, or is your mobile phone plan enough?
If all the features included with the bundle are going to be used and cost less than you may get elsewhere, then a bundle can provide you with good value and less hassle.
If you'd like to read a little more, visit the guides below for further details.
- Should I get broadband and phone?
- Should I get broadband and TV?
- Should I get broadband, TV, and phone?
Can I get broadband without a landline?
Broadband without a landline is available, but the term can mean different things.
It may also be used to refer to broadband deals with line rental ('broadband only' or 'just broadband deals'), but without inclusive calls. You’ll find plenty of these kinds of offers on Broadband Genie, and we generally recommend these for any homes that aren't going to use the landline for calls.
It is also possible to get broadband which doesn’t require an active phone line.
Virgin Media and BT have the best range of broadband without a phone line deals. Alternatively, you might be able to get an FTTP deal from a provider such as Hyperoptic, Community Fibre, or Gigaclear.
All of these options will require a line of some description to be installed at your property, though.
You could get a 4G or 5G home broadband service from the likes of Three, EE, or Vodafone. This would be true broadband without a phone line, but they are only a good option if you can get a good signal in your area.
Comparing broadband: Data limits
In the past broadband deals have had limits on the amount of data you use. This is far less common these days, with unlimited broadband offered as standard almost all the time.
Do I need unlimited broadband?
Unlimited broadband is the best choice for any home.
It means you can use the internet however and whenever you like without ever worrying about additional costs or restrictions. And since unlimited broadband is so cheap and easily available, there’s generally no good reason to opt for a limited deal.
Every deal you'll find on Broadband Genie is unlimited ADSL or unlimited fibre.
What are traffic management and fair usage policies?
Some providers (currently John Lewis, SSE, and Shell) offer unlimited broadband but enforce either traffic management or fair usage policies.
These will either throttle speed at busy times (traffic management) or potentially cap your usage and charge more or limit the speed if you go over that cap (fair usage).
In practice, these are rarely an issue, but there are providers which offer "truly unlimited" broadband without any restrictions.
Comparing broadband: Contracts
What types of broadband contracts are there?
Most broadband deals come with a 12, 18, or 24-month contract. You can get shorter contracts, such as three or six-month minimum terms, although these are less common.
In terms of getting the best value, contract length can play a part too. You may want to lock in an amazingly low monthly price for a longer contract, for example.
Alternatively, you could go for a shorter contract, switch earlier to perhaps get an even better deal or an amazing free gift!
Can I get broadband without a contract?
All packages involve signing a contract, but what you can get is a short term monthly deal which means you’re not committed for a long time. Find out more on our no-contract broadband page. Special nine-month student deals are also sometimes available.
What happens when my broadband contract ends?
It's highly likely when your contract ends your price will go up. If this is the case we would definitely recommend you haggle with your provider or switch entirely.
We have a selection of guides explaining how to find your contract-end date on our provider hub.
Broadband customer service
Sometimes things go wrong, even on the best broadband connections. If this is the case you'll need your provider's customer service to be great.
So, who's providing the best customer service?
Our most recent home broadband survey data (we're yet to publish this, but we can give a sneak peek) suggests that Plusnet has the highest rating for customer service and Virgin the lowest.
Similarly, Ofcom regularly releases customer service data. It suggests that, of the major providers, EE has the highest customer satisfaction rating and TalkTalk the lowest.
In both studies, there were no real outliers that would be especially concerning, with most providers being rated within a very small (quite positive) range.
Find out more: Broadband customer service guide
Advice for switching broadband
Can I switch broadband? Are there any restrictions?
If you are out of contract you can switch broadband for free. You can also switch in contract and pay a cancellation fee, although this is very rarely good value.
Beyond that, the only real restrictions are the providers available in your area.
How do I switch broadband?
Switching is generally very easy, though the process does vary slightly depending on the network you're moving to or from.
If you’re moving between Openreach network providers (which is most besides Virgin Media) you only need to sign up and the new provider will handle the rest.
If you’re moving to or from Virgin Media or another network (such as an FTTP provider like Hyperoptic) then it’s a little more involved because you’ll need to contact the old provider to arrange for your existing service to end.
To find out everything you need to know about this topic, read our comprehensive guide to switching broadband.
Should I switch?
If you're out of contract you should almost definitely switch!
It can sometimes be worth contacting your current provider to haggle with them. But switching is almost always going to provide you with a massive saving on your in-contract price.
If you are still in contract, you probably shouldn't switch due to cancellation fees. However, if these are relatively small, and you can see an amazing deal that's available for a limited time, it might be worth it.
Can I keep my landline number?
You can usually keep your phone number when you switch broadband providers. The process is known as 'porting'
From the point of your new contract being accepted, it should take around 14 days to get your new service up and running. Your new provider will give you an exact date.
Will I need an engineer?
Sometimes an engineer will need to come to your property. This is particularly likely if you need a line installed (either if there is no active phone line, or if you need a Virgin Media or full-fibre line).
Your router and any other equipment should arrive in the post before your go-live date.
Our guide to broadband installation has all the information you might need.
What broadband is available in my area?
To find out what’s available in your area, enter a postcode into our postcode checker to filter services by location.
For more help with broadband availability, use our broadband checker or enter your postcode below:
Broadband Genie postcode checkerWhy do we need your postcode?
Why do we need your postcode?
Broadband deals change all the time. The quickest way to see the cheapest offer is to sort our comparison table by price. But don’t forget to take special offers into account too, as a nice voucher reward or cashback offer could make a big difference.
Can I get fibre?
Fibre broadband is available to ~95% of the country according to the UK Government. Use our fibre checker page to see if you can definitely get it.
Can I get FTTP?
More about broadband
If you'd like to know any more about broadband, check out our guides. Anything you need to know, we're confident we've got an answer for you there.